Project Summary

• Oversee logistics, event curation and full communications strategy

• Recruit team members and source UK-wide venues for screenings

• Lead digital infrastructure rebuild including new website and internal systems

• Reactivate social media and YouTube channels after a year of dormancy

• Create a new visual identity and festival artwork for 2025

• Develop internal systems, SOPs and planning frameworks

• Support international collaboration with teams and filmmakers across UK, US, Caribbean, Canada and Colombia

• Focus on ensuring legacy, sustainability and strategic evolution of the festival

The Context
As the Windrush Caribbean Film Festival prepares for its sixth edition in 2025, the organisation is seeking UK-based leadership to deliver the next phase of its growth. With filmmakers across the Caribbean, US, Canada and UK, it needs support in managing the complexity of delivery and strengthening internal systems.

My Role
I was brought on board as Operations and Communications Director, responsible for logistics, administration, event curation and the full marketing mix — including PR, social media and community outreach. As the work has expanded, I now lead day-to-day operations and ensure delivery across all regions.

The Journey
At a pivotal time of growth, I lead the redevelopment of the festival’s digital infrastructure, including the website and internal systems. I have reactivated social media channels and revitalised the newsletter platform, which had both been dormant.

I recruit team members and source venues across the UK, coordinating logistics and event planning across multiple cities. I have introduced standard operating procedures, planning tools and internal communication frameworks to support smoother operations. I also created the new visual identity and developed the festival artwork to support the refreshed direction and branding. A core part of the work includes liaising with regional partners to support local programming and delivery.

The Result
The project is ongoing. The festival is now operating with greater consistency, renewed energy and a stronger foundation. WCFF continues to expand its reach with improved infrastructure and more structured delivery mechanisms.

My focus remains on delivering the 2025 edition of the festival successfully, while putting systems in place that support long-term growth and ensure WCFF’s legacy is preserved and strengthened for future years.